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How Outsourcing Can Help Your Affiliate Marketing Business Grow

The internet offers many ways to make money online and one of them is through affiliate marketing.

In the simplest sense, affiliate marketing involves selling other people's products or services through your website or social media platforms. Then you will receive transfer fees as commission.

An affiliate business is not a set and forget business model as some would like you to believe. While it can be lucrative, it takes time and effort to develop it into a successful business. Fortunately, you can save a ton of time and increase the bottom line of your affiliate marketing business by outsourcing much of the work required.

What is the Potential of an Affiliate Marketing Business?

The affiliate marketing sector has grown steadily and offers new opportunities every year. Website owners can forego some of their own advertising costs by getting their affiliates to do this heavy lifting for a referral fee.

The Rakuten Affiliate Network released a study that found that by 6.8 this will be an industry valued at $ 20 billion by 2020. VigLink also released a survey that found 9% of affiliate marketers make over $ 50,000 a year. With steady traffic, your website can do as much or more.

Some areas of your business that you can outsource

If you work in your affiliate marketing business 12 or more hours a day, it is a difficult pace. Even if the company is getting results, because there is only one of you, you can never scale it. It's time to figure out what tasks you can delegate to others while you focus on your core business.

While this is an excellent list of tasks to get started with outsourcing in affiliate marketing, it is better to benchmark these jobs before handing them off to someone else. In other words, if you don't know anything about programming, content creation, or data mining, there's a good chance someone is taking advantage of you with long turnaround times, poor workmanship, or inflated pricing.

The first step in starting your affiliate marketing business is learning how to perform some of these tasks, at least in their most basic form. Then you are in a better position to hire the most knowledgeable and honest contractors to do the job for you. Fortunately, you can also use freelance websites like Fiverr to pick top talent.

As your online affiliate marketing business grows, you can outsource the following important tasks:

1. Programming

Some basic coding skills will benefit you as an affiliate marketer, but it's not worth programming your own websites and landing pages. While many online marketers use WordPress, you probably want to go beyond a cookie cutter solution.

Outsourcing your web development work is one of the best ways to save time as an affiliate marketer. Hire a professional programmer or designer to create your websites, customize landing pages, and upload them to the internet on your hosting account.

2. Graphic designer

Again, you'll probably want to learn some design basics, such as: B. Using Photoshop, but this isn't something you would want to devote your days to when you could focus on something more profitable.

You can provide a freelance graphic designer with samples of the banner ads and landing pages you want, and then give them specific directions for your results.

Other graphics they can create include infographics for content marketing and social media sites. Creating these yourself would be incredibly time-consuming and costly.

3. Writer

Speaking of time-consuming and costly, if you've ever tried to write quality content or copies, you know it isn't an easy task. In fact, much of your outsourcing will likely be dedicated to writing projects.

You should find some sources online to get unique, engaging, and high quality content for your website and other online platforms on a regular basis. This includes your landing page copy, blog posts, e-books, press releases, and social media posts.

You can find writers on sites like Fiverr, but there are also content-specific sites like Clear Voice.

4. Data miners

Merging data and other online research is not difficult, but it can take a lot of time. You can and should outsource this to a freelancer.

This can range from keyword, market, and competitor research to something more specific.

As an example, we outsourced the research to determine, "How much does it cost to host a website?" Instead of looking it all up, we asked a VA to collect and compile this data.

5. Content translation

Many partners run affiliate marketing campaigns abroad. Now everyone knows several foreign languages, and using Google Translate will not be enough for that.

You can use freelance websites like Fiverr to find content translators or a site like

6. Video production

Video is an increasingly popular way to get your message across online, but creating effective content is not easy. You could make a video, but it's about a lot more and you should hire an expert.

Hiring a video freelancer will help you assemble your video with the production software, add voiceovers you want, and include transitions, effects, intros and outros. You can find these people on major freelance websites.

7. Social media administrators

Maintaining your own social media accounts can be a chore, but someone has to do it. If you want to do some of the work yourself, you can use a tool like HootSuite or TweetDeck, but they don't provide you with human assistance.

Otherwise, look for a freelance social media manager for social media management assistance.

8. Virtual assistants

A virtual assistant is exactly what it sounds like. This is an online freelancer who does a wide variety of tasks for your affiliate marketing business that are usually paid by the hour. Typically, the cost of renting a VA ranges from $ 10 to $ 15 an hour, depending on the skills required.

Most VAs list their qualifications including research, uploading to FTP, customer billing, email marketing, basic graphic design, etc. You can also train many for additional duties.

The benefits of outsourcing for your online business

For some business owners, “outsourcing” is a dirty word, but it shouldn't be. There is a misconception that outsourcing something means you will settle for poor quality, which it doesn't.

We recently conducted a survey to find out if bloggers outsource their jobs by hiring freelancers.

Here are some interesting results:

  • 66.7% of the bloggers we surveyed hire freelancers.
  • 50% of them spend less than $ 500 a month.
  • Fiverr, Upwork, Peopleperhour, and are the most popular with bloggers.

While you can certainly close a deal by outsourcing some work overseas, your choices are virtually limitless. Here are several reasons why outsourcing is a smart move for your affiliate marketing business:

1. Save time and money

Whether you run your affiliate marketing business alone or as a team, handing some of your responsibilities off to a third party can save you a lot of time on other important matters. All those hours that you spend writing content, managing social media accounts, and doing other day-to-day tasks are yours again.

And remember - time is money.

In addition, while outsourcing costs money, it also saves money. If you paid an employee to do some of these things beforehand or rented office space, you could eliminate that hassle.

Outsourcing also gives you predictable costs that you can invest in your website operating budget.

2. Increase productivity to grow your business

Even online marketers get stressed out and find that they cannot make additional progress in their business. As you start outsourcing, you will find that some of that stress is relieved and you become more productive in the areas of your business that matter most.

Perhaps one of the most important benefits of outsourcing is that your affiliate marketing business can scale. Not only are you more productive, but you can outsource as much as you want while growing your business and bottom line quickly.

3. Benefit from a professional service

The internet is making it easier than ever to connect with experts and other professionals around the world who can help you run and grow your affiliate marketing business. This not only gives you access to people, but also gives you access to a wider range of platforms and resources that can be used for marketing, automation, analytics, and more.

Plus, you have a unique perspective of your business as the owner, but one that may be biased. Working with contractors who have been in the business for a long time can add a unique perspective to your situation. You may get additional insight into fixing a specific problem or new ways to attract and convert buyers on your website.

Take your affiliate marketing business to the next level

One of the biggest mistakes in affiliate marketing is losing focus. When you run an affiliate marketing business, time is precious. You should focus on growing your business. You can't or shouldn't outsource things like strategically planning and tracking your progress, and these can be time-consuming tasks.

While affiliate marketing can be profitable, it also requires careful planning to make sure you don't get burned out or even limit your capacity. By outsourcing many of the affiliate marketing tasks we've described, you can maximize your business growth.

While Fiverr is the go-to place for most people, Upwork is equally popular when it comes to finding outsourced talent. Here is our Upwork vs Fiverr article if you want to know the comparison.

This article originally appeared on the Fiverr blog.

About Jerry Low

Founder of (WHSR) - a hosting review trusted and useful by 100,000 users. More than 15 years of experience in web hosting, affiliate marketing and SEO. Contributor to,,, and others.