Which online retailer has the best prices

Germany's best online shops 2020

This year, numerous online shops are among the beneficiaries of changing shopping behavior. But not every provider satisfies their customers. The large survey by the German Institute for Service Quality (DISQ) and the news channel ntv answered which online shops are top from the consumer's point of view. On the basis of around 50,000 customer opinions, the best providers in 61 categories are today awarded the renowned online shop prize.

The award-winning online shops 2020 include both e-commerce giants and specialists, for example Mediamarkt.de (electronics), Edeka24 (food), Zalando (fashion), Aldifotos.de (photo provider), Reifen.com (vehicle accessories ), Staples.de (office & handicrafts), Druckerzubehoer.de and Golf24.de. The quality of the website as well as the order and payment conditions ensure an extremely high level of customer satisfaction overall. In contrast, the aspects of price-performance ratio and customer service are viewed somewhat more critically.

As part of the representative consumer survey using an online panel, customer satisfaction with the online shops was examined in six elementary service areas: price-performance ratio, offer, customer service, website, shipping and returns, as well as order and payment conditions. These were operationalized on the basis of more than 50 sub-criteria, for example product quality and variety of offers, advice on the phone, payment options and delivery options, shipping costs and the speed of shipping and returns processing.